13 Best SEO Audit Tools for Website Analysis Free & Paid

June 12, 2025 10:59 am Published by Leave your thoughts

It takes snapshots of each page as it crawls, and then uses those snapshots to create a visual representation of a website. This representation includes a list of all broken links, in order of how many times they were found. It is also capable of generating a sitemap, finding duplicate content, and scanning for malware.

seo audit

Despite their best efforts, they could not identify the problem. After a strategy session with Cadence, the issue was quickly spotted and resolved, leading to a rapid recovery in traffic. While SEO solutions aren’t always this straightforward, addressing technical SEO issues can sometimes yield immediate benefits.

  • Adding internal links also minimizes your website’s crawl or click depth.
  • They were created by SEO software companies to provide estimates of a page’s or a domain’s authority.
  • The first step is crawling your website with crawler software.
  • After you purchase our SEO audit services, we’ll perform a full SEO audit of the known ranking factors that search engines use to analyze and evaluate your website.

Check Your Organic Traffic

By completing the on-page audit, you ensure each page of your site is doing its best to target the right keywords with quality content and offering a good user experience. Now we’ll move beyond your site to consider off-page factors, and then we’ll touch on some advanced aspects like structured data and automation with AI. A technical audit assesses your website from a technical SEO standpoint. It can involve searching for duplicate content on your site or broken links that direct users to 404 error pages. When it comes to SEO audits, technical audits are the standard. It evaluates keyword usage, content quality, and internal linking.

Popular tools used in an SEO Audit

seo audit

But I will say that speeding up your site is something that’s worth spending time on. You can find BHS Links the number of indexed pages for your site in Google Search Console’s “Coverage” report. Or if you’re running WordPress, there are some useful plugin recommendations in this guide from WP Engine.

seo audit

What’s an SEO audit and why are they so important?

seo audit

As the snippet is what users will see first, it greatly affects the organic click-through rate. From an SEO perspective, improperly configured redirects can also prevent search engine crawlers from indexing and ranking your pages. Despite all the tools available, creating menus that users and bots love still requires a human touch. So take your time to plan out your navigation elements carefully. Firstly, you will need to access Google Search Console, which is the go-to tool for getting basic audit data and assessing your rankings from Google’s perspective. Prior to starting with an SEO audit checklist, you need to set up analytics tools.

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This post was written by vladeta

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